Balancing OTAs and Direct Bookings for Maximum Revenue
In hospitality, one debate never seems to fade – should you lean into third-party platforms like Booking.com and Expedia for reach, or invest in driving more direct bookings through your own website? The truth is, both have a place, but building and maintaining the customer relationship from the first click is becoming more critical than […]
Balancing OTAs and Direct Bookings for Maximum Revenue Read More »